Am I sure that the keurig coffee machines are used by so many celebrities. How do I know all these, where is the source of the news from?

Now, I know for fact that keurig coffee machines are used by so many celebrities is because of a recent event that gives out keurig b70 to everyone that participate in that event. For folks following the news, you would know that I am referring to the Golden Globe event.

During the golden globe event, all the participants are given a set of keurig coffee maker and a three month supply of coffee. So, unless the celebrities throw away the coffee, if not most of them would be drinking keurig coffee right?

Personally, this is a coup for the keurig coffee machines. Not only do they have very good exposure during the golden globe, if any of the celebrities like the coffee and talks about it, the exposure for keurig is immeasurable. I do not know if the keurig coffee machine is given free to the organizer on that event, but it is definitely worth the money that they have spend to get into this event.

I guess the time has come for the single serve coffee makers to slug it up in the coffee market. Last year, we have seen George Clooney endorsing Nespresso. And sales for Nespresso were reportedly every good, especially in Japan.

And come this year, we have keurig coffee maker using the Golden Globe as a platform to gain better exposure for its coffee makers. Now, I wonder what method Tassimo would use to grow its brand.

Of course, for some of you that have used the keurig coffee maker before, you would agree with me that this is machine that does not need much selling. This machine by its sheer good quality sells by itself.

However, for one person that uses the keurig, there are 10 out there that do not know about this machine, thus the need to advertise and exposed this keurig coffee maker. I am not surprised that they are using the B70, this is really one of the keurig machines with very comprehensive features, I cannot imagine them using the keurig b40.

Please do not get me wrong by thinking that keurig b40, everything from keurig has a certain standard in terms of quality. Even the b30 that can do only one coffee everytime does very good coffee. The thing about the b40 is that it is very basic.

So, I guess, if you are giving to celebrities, it is only right that you give an equipment that is one of the best in your stable of products right?

There you have it folks, the reason why celebrities are drinking or turning to keurig coffee maker these days.

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